The contemporary organizations today are facing complex, ever changing challenges and opportunities and have come to realize that constant innovation and creativity are essential tools to stay ahead of the competition to gain sustainable competitive advantage. Keeping in mind the above realities the School of Management Studies is organizing the 2 nd one day National Conference on the theme “Emerging Trends in Innovations and Sustainable Business Practices” on September 8, 2016. National Conference 2016 seeks to represent the most leading-edge insights and scholarly discussions related to innovative and creativity- driven business solutions that may have a high impact on the business of tomorrow. It is an opportunity to Industry and Academia for sharing best practices and perspectives with each other. This conference is designed to facilitate exchange of new ideas, research outputs and understanding innovative business practices adopted by organizations to sustain in turbulent economic scenario.